TheBuzz: Stories behind the headlines
By Liza Horan, Editor of the TennisWire Network
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TheBuzz: Stories behind the headlines | Tennis News by Liza Horan

Federer and Nadal: No trash-talk, this rivalry is all hearts and flowers

It's only Day 1 of the US Open and neither No. 1 seed Rafael Nadal nor No. 2 seed Roger Federer have stepped on court, but they've already faced questions about their potential meeting on Day 14. It's seven matches away, but the chance of the friendly rivals meeting bears speculation. Federer's won five times at Flushing Meadows. Nadal is hungry to win his first crown here—and he leads their head-to-head record 14 to 7. ... << MORE >>

Quick Hits: Players make pre-Open appearances around town, Evert joins Lagardere

Here's a round-up of tennis business stories for the week. Pros have been making appearances for sponsors—and Nikolai Davydenko served drinks for Dunlop. Chris Evert signed with Lagardere management. ... << MORE >>

Quick Hits: Andy Murray in Vogue, AmEx covers US Open prep for Isner, Querrey

Here's a round-up of tennis business stories for the week. US Open ads are zooming around the city. Tracy Austin added to Tennis Channel's US Open team. ... << MORE >>

Quick Hits: ESPN features Sharapova at Chernobyl, Davidoff ends Swiss indoors sponsorship

Here's a round-up of tennis business stories for the week. Davidoff is out as sponsor of the Basel tournament, and Dr. Deborah MacFarlane is in as CEO of NYJTL. ... << MORE >>

Quick Hits: US Open signs Esurance, books Estefan and Amanpour

Here's a round-up of tennis business stories for the week. Ashaway releases New Dynamite line of Zyex-based tennis strings. Journalist Christiane Amanpour and singer Gloria Estefan will be featured in the US Open Opening Ceremony on Aug. 30, which includes tributes to Martina Navratilova, James Blake, wheelchair tennis player Esther Vergeer and USTA member Dori Samadzai-Bonner, who is a native of Afghanistan. ... << MORE >>

Congress approves $80 million for physical education

Congress has approved spending $80 million in physical education for the upcoming school year. And some of those dollars are bound for public tennis programs. ... << MORE >>

HM Queen Elizabeth II to dine on Salmon Millefeuille with Federer

Her Majesty Queen Elizabeth II last visited The Championships in 1977, with previous visits in 1962 and 1957. Why she has stayed at bay is unknown, but her attendance today is being marked in ways both thrilling and rather ordinary, considering her station. For the first time, the national anthem will not be played when she arrives at Centre Court and the traditional acknowledgement of the Royal (bowing and curtsying) has been made optional. The grounds will be cast with an electronic energy of fans who hope to catch a glimpse, and surely by Venus Williams, Mirka and ... << MORE >>

Wimbledon vs. World Cup: Media splits its attention, Murray hopes to rescue U.K. spirits

Media outlets have had to appropriate resources for these two major sporting events. Despite tennis' deep roots all over the world, football generally trumps our sport for audience size, and the World Cup's cache is close to that of The Olympic Games. ESPN told me how they went about handling the two events. << MORE >>

Newsworthy: Off-court tennis notes

Here's a round-up of select business developments happening in tennis. ... << MORE >>

New Jersey 12-year-old could land on stadium court with her heartthrob, Kuerten

"I'm still a little bit shocked," Fishbein said Wednesday evening at Le Grand Hotel- Intercontinental, where the draw ceremony was held. "It's nerve-racking!" Fishbein, on her first trip to Paris, wore jeans and a printed purple T-shirt with writing that included the words, "Jersey girl," on it. "My mother bought it for me," she said with a blush. ... << MORE >>